Research

Hotel Recovery Guide
South Korea

July 29, 2020

The South Korean capital was one of the fastest growing RevPAR markets in Asia last year. As international travel remains constrained in the near term, the strength of the domestic market is expected to drive a relatively quicker recovery compared to other destinations in the region.

In this short guide covering Seoul and Jeju, we look back at the health of the tourism and hospitality sectors prior to COVID-19; assess the impact of the global pandemic; evaluate the recovery path as lockdown restrictions gradually ease; and provide a country forecast for the rest of the year.

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